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18 October 2009
maezm: sharing watch
sharing watch, 2009
a normal watch is worn so that it is convenient for the wearer to tell time - with numbers
readable when the arm is folded toward the trunk of the body. however, through a slight
change of turning the display board 90 degrees, the intrinsic meaning of the watch changes
- for example when you are showing someone what time it is. sharing watch by
korean design studio maezm displays the time in such a way that it is read in the same way
to you as it can be read by others. the simple act of turning the numeric face 90 degrees reconsiders
the ritual behavior of sharing time on a different level.
the watch makes it easy to share time with others just by turning the face 90 degrees
detail
39mm x 240mm x 9mm
Labels:
Timepieces
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